CONSULTING PLANNERS OF MASSACHUSETTS

Expertise for Communities


"Imagineering" Versus Planning

Monday, October 10, 2022 12:51 PM | Daphne Politis (Administrator)

"What Disney does for fictional landscapes, planners must do for real landscapes. 

Disneyland is nicer than the real world. People are willing to pay for nice, even for only a few hours. That's because, for much of recent history, in the vast majority of places, the imagination and talent has been privatized, funded, and promoted, and the public realm has, in too many cases, been neglected, starved, and vilified. The public realm doesn't get nearly the sort of attention and investment as even a few dozen acres of private realm.

Disneyland came about precisely at the peak of and, I would argue, because of mid-20th century suburbanization. As the country was becoming deliberately dull and homogenous in the late 1950s, a place of excitement, escape, and, indeed, ersatz urbanism became more marketable. Disneyland promoted suburbanization in order to offer an antidote to suburbanization. The uglier [Anaheim] is, and the less pleasant that walk is, the more exciting those other -lands become.”

https://www.cp-dr.com/articles/when-planners-wish-upon-star

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